In the “Now” or Get it “Now”?
Daniel | May 8, 2008I think one of the skills that we’ve pushed out of western society is patience. At first, I thought what we’d lost was “delayed gratification”, but upon reflection, the skill that’s missing is required for, but more basic than, simply delaying gratification.
The only time we seem to be in the now is when we’re insisting on getting some material thing now. E-Z Terms, Instant Credit, no payments until next year - whatever the marketing buzz is it’s about parting us from our money, often before we’ve even earned it! We’ve traded in our citizenship in the community to be consumers in the capitalism. Our choices are no longer between “right” and “wrong” or “good” and “bad” - our choice is between “red” and “blue”. So how do we change that?







